Callahan Financial Planning Company is proud to announce that the company has adopted the CFA Institute’s Asset Manager Code of Professional Conduct.

Callahan Financial Planning joins approximately 1,400 firms worldwide that have adopted this professional conduct code.

The Asset Manager Code of Professional Conduct outlines the ethical and professional responsibilities of companies that manage assets for clients. This code serves as a point of reference for investors, establishing clear policies on what investors can expect by working with a firm that has claimed compliance with the code.“We believe our clients, and all investors, should expect the highest level of professional conduct when receiving financial advice. This action provides a tangible commitment to the public of our intent, and we believe this illustrates just how strong our commitment to ethical conduct is.

Put another way, this commitment is another way for us to state our founding philosophy and shared value: we must always place our clients’ interests before our own. This is also a continuation of our commitment to avoid or minimize conflicts of interest by only ever being paid directly by our clients, a differentiated structure of financial advice known as ‘fee-only’.”

Principles of Conduct Within the Asset Manager Code

Those who have committed to comply with the code must:

1. Act in a professional and ethical manner at all times
2. Act for the benefit of clients
3. Act with independence and objectivity
4. Act with skill, competence, and diligence
5. Communicate with clients in a timely and accurate manner
6. Uphold the applicable rules governing capital markets

The CFA Institute, based in Charlottesville, VA, is the global association of investment professionals that establishes professional standards for Chartered Financial Analyst charterholders around the world.

“CFA charterholders don’t just follow standards, they aim for the profession’s highest global standards of ethics and expertise. They fight for what’s right, even when that fight is hard. They’re making the future of finance more transparent, more ethical, and more focused on restoring investor confidence.”